Skip to content
About us

WHY WE FOUNDED DANCING QUEENS

Having trouble finding a nice and comfortable dance shoe? Bettina had the same problem. Dancing Queens wants to solve exactly this problem. What began as a small warehouse in Bettina's apartment has now developed into a well-known online store for dance shoes.

400+ DANCE SHOES & VARIETY OF FITNESS/DANCEWEAR

Today we have over 400 different dance shoes for him and her on offer and cover all dance styles. We also offer over 200 leggings, tops and jumpsuits. You will also find dance socks and hoodies. This journey is just the beginning, because our goal is to become the largest dance platform in Europe. Stay tuned for more!

OUR DANCE SHOES FROM EUROPE

Most of our suppliers are located in Europe, in particular we source our own collection from Italy. We are constantly striving to expand our range and adapt it to customer requirements.

Our team

BETTINA - CO-FOUNDER, CHIEF MARKETING OFFICER

Our energetic Duracell bunny - between negotiating marketing deals and developing new strategies, she effortlessly juggles the stroller or charms the dance floor with a skillful round of Salsa on2. Her multitasking level? Definitely at a professional level!

SOPHIE - CO-FOUNDER, CHIEF OPERATING OFFICER

Our supplier whisperer - when she's not busy entertaining her son or shooting accurate basketball hoops, she keeps track of everything and makes sure our warehouse is stocked with the latest trends.

SHARON - SOCIAL MEDIA & CONTENT MANAGER

Our dance junkie - she allows you to get up close to the action at Dancing Queens and easily find your new favorite product on our website. When she's not working, she's jetting from one national or international dance festival to the next.

Heading MARILYN - JUNIOR MARKETING MANAGER

Our cheerful nature - Marilyn's mission? To set up new partnerships and make sure you can get our products at the hottest dance festivals directly at our booth. When she's not at our shoe stand, she keeps our team in the groove with her hip-hop and jazz know-how.

FABIENNE - CUSTOMER CARE

Our good soul - she always has an open ear for you! Do you have questions about shoe sizes? Are you waiting for the shoe you ordered or do you have any other problems? Fabienne will do her best to do the possible and the impossible for you! She is our superhero in the team and finds the right shoe for every customer in the store.

ANDRIN - TECH LEAD

Our tinkerer - He not only ensures a smooth shopping experience in the online store and constantly optimizes our processes, but also proves his all-round skills in warehouse or festival sales from time to time. A true all-rounder who not only shines in the world of data, but also shows his strengths on site.

MEMBERS OF THE BOARD OF DIRECTORS SINCE 2024

PATRIC RUPP

Our sports fan Patric is enthusiastic about all kinds of sports and enjoys dancing himself. He has long combined his passion for sport with his profession. As former General Manager Europe at On AG, Patric helps us considerably in the areas of internationalization, sales & marketing and business development. Last but not least, we appreciate his positivity and, like him, have started to enjoy our yes moments in life.

MANUEL REUTELER

Our logistics ace - Manuel's motivation for working with us? He is absolutely not a dancer and simply enjoys new topics. But: with his many years of experience at Swiss Post and his founding experience of Spielmix.ch, he has already successfully worked through almost all the issues that we are currently dealing with. We benefit not only from his knowledge of logistics and operations, but also from his ability to reduce costs in all areas and to focus on the right pillars of internationalization.

OUR ADVISORY BOARD SINCE 2024

Roland Brack - Our lead investor & owner Brack.ch.

Our advisory board helps us with the strategic development of Dancing Queens. Roland is our lead investor and advisory board member. The promotion of entrepreneurship is close to his heart. We benefit not only from his many years of eCommerce experience, but also from the numerous exchanges of experience that he organizes for his start-ups. We particularly appreciate his very specific feedback on marketing measures.

WE WERE PART OF

THE LIONS' DEN SWITZERLAND!

42 start-ups pitched their business ideas to well-known investment professionals in seven episodes of the fourth season of "Die Höhle der Löwen Schweiz" in the hope of securing a deal. We made it onto the show on TV channel 3+ and were part of the second episode on October 11, 2022. More details? How we celebrated the event? Our Lion's Den collection? You can find it all here:

Search

Cart

Your cart is empty.

Unfortunately we could not find any products in your cart.

Continue shopping